Marketing Lead (B2B)
at Blowfish
Oct 25
About the position
Blowfish 🐡 is looking for a B2B Marketing Lead to educate, inspire, and engage with our growing community. In this role, you’ll define our brand identity and marketing strategy to influence CTOs, engineering leaders, security team leads, and product managers who want to protect their customers from scams, fraud, and mistakes.
Responsibilities will include
Developing a Marketing Strategy: Create a comprehensive plan that outlines the target market, positioning, and the mix of marketing activities to be employed.
Execution of Digital Marketing Campaigns: social media, email marketing, and content marketing.
Brand Building: Establishing a strong brand identity through all marketing channels
Analytics: Analyze marketing effectiveness and adapt strategies quickly based on data
Cross-functional Collaboration: Working closely with other departments like sales and product to unify the brand voice
Requirements
Crypto technical knowledge - ability to explain technical concepts
3+ years of content creation and community engagement experience
Demonstrated technical writing and verbal communication skills
Outstanding English communication and social networking skills
Prior startup experience and the ability to work independently
1+ years of Web3 experience
Engineering Degree preferred
We'd love to hear from you if
You want to be part of an early team with a lot of new product to build
You are excited or curious about working with blockchain technologies
You enjoy tackling big problems with unknown solutions
You're comfortable creating something from nothing
You're known to be pro-active and are driven by curiosity
You can handle complexity, but prefer simplicity
Why Work with Us
We are a tight-knit team of blockchain industry veterans solving one of the largest problems facing the mass adoption of crypto: transaction security. We’re moving very fast towards accomplishing our mission. We’ve already integrated with leading wallets like Phantom, Exodus, Backpack, Web3Auth, Bitski, and 22+ others. We’ve scanned over 250 million transactions and prevented over 115k wallet draining transactions. We are scanning millions of transactions each week for malware and scams and are helping keep their users safe. Transaction security is a high leverage way to make a difference in the world — protecting users funds and enabling them to give informed consent when entering digital agreements involving their finances and other ownership rights. We support EVM and Solana blockchains and will be adding more chains soon.
Benefits
👍 Significantly above market rate equity compensation package — giving you meaningful ownership is important to us
🧘♀️ Comprehensive health insurance
💻 Stipend for your ideal remote / WFH set-up: laptop, headphones, and any other work gear you may need.
🏝️ Unlimited vacation with an enforced 20 day minimum policy: Take time off when you need it.
⛰️ Paid travel - team on-sites in different parts of the world, several times a year
Listed in: Web3 Jobs, Remote Web3 Jobs, Web3 Crypto Jobs, Non Tech Crypto Jobs, Marketing Web3 Jobs, Sales Web3 Jobs, Community Crypto Jobs, Content Crypto Jobs, Security Web3 Jobs, Engineering Crypto Jobs, Social Media Web3 Jobs, EVM Web3 Jobs, Solana Crypto Jobs, Data Web3 Jobs, Startup Web3 Jobs, Content Marketing Crypto Jobs, Full Time Crypto Jobs.
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