Growth Marketing Manager, Gulf Binance
atBinance
Aug 07
Founded by Changpeng Zhao (CZ) in 2017, Binance is currently the largest cryptocurrency exchange in terms of daily volume. Binance is the core global exchange. However, Binance operates separate exchanges in some countries such as the US, UK, Singapore, and Turkey due to regulatory reasons.
Since Binance has global operations, the exchange does a lot of hiring on a regular basis. Being a market leader, Binance Jobs also come with significant perks. Most of the jobs are remote, with flexible working hours. Binance also offers health insurance, the option to be paid in crypto, and programs to develop your skills.
If you're looking for Binance US Jobs, a wide range of them are also available most of the time. On average, the Binance Interview process lasts 2-4 weeks with 4 steps: Application Review, Interview, Offer, and finally Onboarding.
Binance is the global blockchain company behind the worldâs largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?Gulf Binance is on the lookout for a Growth Marketing Manager who will spearhead initiatives to bolster growth, kindle enthusiasm, and promote knowledge about Gulf Binance, our product suite, and the broader Cryptocurrency industry. Functioning as part of a compact, dynamic team, this role will be charged with extending our brand reach, architecting, and executing compelling marketing campaigns with a presence across digital and traditional mediums.
Responsibilities:
- Design and implement both online and offline marketing initiatives, events, and campaigns tailored to local audience preferences
- Fuel our user base's expansion and elevate the visibility of the Gulf Binance brand through engaging, educational and imaginative strategies
- Design and execute integrated campaigns, starting with strategy, brief and working on executing, measuring performance and reporting on effectiveness
- Lead insight-driven tests/experiments in market, whether on lifecycle, social or paid channels in order to drive growth or engagement
- Act as the local market pulse: Ensure comprehension of and insight into local trends, communities, and pertinent news
- Pioneer new avenues for enhancing brand recognition and staying abreast of evolving marketing trends
- VERY IMPORTANT: All marketing activities in Thailand need to comply with rules and regulation of the Thai SEC. Therefore the marketing team needs to understand the detailed rules and implement all marketing activities accordingly
Requirements:
- Minimum of 3 years of experience in devising and implementing marketing strategies, preferably within the tech/internet/Ecommerce sectors with a focus on B2C
- Comfortable operating in a dynamic, fast-moving environment often with uncertainty
- Strong understanding of Thai market
- Native fluency in Thai and fluent in both written and verbal English
- Effective communicator, able to represent Binance to external stakeholdersUser-focused, data-driven approach to decision making
- Able to conceptualize and manage integrated campaigns, using both in-house resources and agency partners
- Functional Understanding of social media and paid channels data analyticsÂ
- Entrepreneurial self-starter, high sense of ownership, able to drive agendas and execute with minimal guidance or supervision
- Proficiency in online and traditional marketing channels, including but not limited to social media, community management, and event orchestration
- A keen interest in the crypto/blockchain/technology space is essential.
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