Crypto Copywriter (Remote)
atToken Metrics
Dec 08
Token Metrics is a cryptocurrency investment research platform that’s driven by machine learning and artificial intelligence. The company was founded by Ian Balina in 2017 as he traded his way from $20,000 to more than $5 million, logging all his trades in a public-facing spreadsheet that drew more than a million unique visitors per month. Ian’s Moneyball-style approach to crypto investing now forms the basis of the Token Metrics platform, which now helps thousands of customers around the world profitably play the crypto markets.
Token Metrics is looking for a creative and motivated copywriter. To be successful as a copywriter, you must be able to meet strict deadlines and work well under pressure.
Responsibilities
- Researching and understanding the company's long-term goals.
- Pinpointing issues that are hampering growth for the business.
- Choosing, setting, and prioritizing growth goals for the company.
- Identifying growth opportunities for the company.
- Designing and setting up experiments to test whether designed interventions will impact the business.
- Implementing projects to achieve growth goals for the company.
- Using data, analytics, and other tools to inform decisions and growth strategies.
- Ensuring that resources inside and outside the business improve growth.
- Reporting on initiatives and projects to management and founders.
- Replicating successful strategies at scale and in new markets.
Requirements
- Earned or earning a Bachelor’s degree in advertising, journalism, marketing, or a related field
- Copywriting experience
- Understanding of digital marketing and social media
- Creative thinker who can collaborate creatively or work autonomously
- Experience with and/or interest in crypto a plus
- SEO and SEM knowledge
- Demonstrate experience with strategic B2C/B2B email marketing and creating paid marketing content (a plus)
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